What Community Media Can Do That Social Media Can’t

In a world dominated by algorithms, community media remains one of the few spaces driven by people and prioritized over clicks.

Social media has proven to be a powerful tool for sharing content quickly and easily. But what appears in a feed is shaped by user data. Important local stories can easily get buried beneath global content and advertising.

Community media is different.

Stories are not ranked by popularity. Local perspectives are not competing with mainland or worldwide content. Programs are shared because they matter to Oʻahu and the people who live here.

Across the island, community voices are given space to be heard, centered on people, not algorithms.

Community media creates space for longer conversations about local issues, along with cultural and historical context rooted here at home. People are able to speak for themselves, helping neighbors better understand what’s happening in their communities rather than simply reacting to headlines.

As part of Hawaiʻi’s Public, Educational, and Government (PEG) access system, ʻŌlelo Community Media exists to serve our island. This work is grounded in relationships with residents, producers, schools, government, nonprofits, and community organizations. That means accountability to the community, access to equipment, and local staff who are present, responsive, and real.

Our community members become creators who shape how Oʻahu is represented in this ever-changing media landscape. Support extends to storytellers, organizations, and residents across the island, ensuring local stories remain visible, meaningful, and preserved. Because communities thrive on connection, not clicks. 

Ready to get involved?

Join our New Member Orientation to learn how ʻŌlelo supports local storytelling and media access.

Thursday, January 15, 2026
6:00–7:00 PM

Questions? Email us: engage@olelo.org